Research Output per year
Diploma in Marketing
Affiliate Member, Chartered Institute of Marketing (UK)
Lifetime, Malaysian Consumer and Family Economic Association
Empirical study on the influence of country-of-origin on consumers' perception towards their purchase intention of Malaysia's Halal food productsSaid, M., Hassan, F. & Musa, R., 01 Dec 2011, 2011 IEEE Colloquium on Humanities, Science and Engineering, CHUSER 2011. p. 865-870 6 p. 6163860. (2011 IEEE Colloquium on Humanities, Science and Engineering, CHUSER 2011).
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution