• 4 Citations
  • 1 h-Index
20112011

Research output per year

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Personal profile

Personal profile

Diploma in Marketing

External positions

Affiliate Member, Chartered Institute of Marketing (UK)

Lifetime, Malaysian Consumer and Family Economic Association

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Research Output

  • 4 Citations
  • 1 h-Index
  • 1 Conference contribution

Empirical study on the influence of country-of-origin on consumers' perception towards their purchase intention of Malaysia's Halal food products

Said, M., Hassan, F. & Musa, R., 01 Dec 2011, 2011 IEEE Colloquium on Humanities, Science and Engineering, CHUSER 2011. p. 865-870 6 p. 6163860. (2011 IEEE Colloquium on Humanities, Science and Engineering, CHUSER 2011).

Research output: Chapter in Book/Report/Conference proceedingConference contribution

  • 4 Citations (Scopus)